5 companies that can overtake Samsung; Galaxy Note 7 debacle a blessing to Huawei, Oppo, Vivo, Google
pokemon/" target="_blank">sung/" target="_blank">Samsung is still the market leader in world's smartphone market and it may enjoy this status for a while, but it's not infallible at the same time.The debacle of its ambitious Galaxy Note 7 has not only shaken the premium smartphone segment of the company, but also damaged the brand name, exposing its vulnerable nature.It will now take one more year for the next Note device, thus playing into the hands of its rival companies.
How Much Damage Has The Galaxy Note 7 Recall Done To Samsung's Brand?
The high-profile Galaxy Note7 recall pokemon/" target="_blank">sung/" target="_blank">Samsung faced this fall won't cause any long-term damage, according to one IDC study.The market research firm said Samsung "faces some short-term challenges but nothing that will darken its long-term prospects."According to an online survey taken by 1,082 U.S. consumers on Oct. 17-18 — just a few days after Samsung halted production of the Note 7 — the majority of respondents said it would not impact future decisions to buy other, non-smartphone Samsung products such as TVs and appliances.The polled 507 current Samsung smartphone owners, 347 past Samsung smartphone owners, and 228 smartphone owners who have never owned the Samsung brand.
Half of Samsung Galaxy Note 7 owners will be switching to an iPhone
The troubled launch, and recall, of the pokemon/" target="_blank">sung/" target="_blank">Samsung Galaxy Note 7 due to its exploding battery may cause many owners of the smartphone to not only switch phones but also companies.A new survey published today by the research firm IDC says that half of the Galaxy Note 7 owners they talked to "have or will choose an Apple iPhone" instead.See also: Clash of the titans: iPhone 7/7 Plus vs Galaxy Note 7 quick lookThis new survey would seem to be very contradictory compared to recent statements made by Sprint's CEO Marcelo Claure, who claimed most of the carrier's Note 7 customers are turning them in for a Galaxy S7.
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